Price:2028 rub.Buy

William Duggan. Creative Strategy: A Guide for Innovation (Columbia Business School Publishing)

Publisher:
Year:2012

William Duggan's 2007 book, Strategic Intuition, showed how innovation really happens in business and other fields and how that matches with what modern neuroscience tells us about how creative ideas form in the human mind. In his new book, Creative Strategy, Duggan offers a step-by-step guide to help you and your company put that same method to work for your own innovations. Duggan's book solves the most important problem of how innovation actually happens. Other methods of creativity, strategy, and innovation explain how to research and analyze a situation, but they don't tell you how to take the next step: a creative idea for what to do. Or they rely on the magic of "brainstorming" -- you toss out ideas off the top of your head. Instead, Duggan shows how creative strategy follows the natural three-step method of your own brain: it breaks down a problem into parts, and then searches for past examples in your memory to come up with a new combination to solve the problem. That's how...

Price:14415 rub.Buy

Madhu Viswanathan, S. Gajendiran, R. Venkatesan. Enabling Consumer and Entrepreneurial Literacy in Subsistence Marketplaces (Education in the Asia-Pacific Region: Issues, Concerns and Prospects)

Publisher:
Year:2008

This book describes research on low-literate, poor buyers and sellers in subsistence marketplaces, the consequent development of an innovative marketplace literacy educational program that enables consumer and entrepreneurial literacy, and implications of the research and the educational program for business, education, and a variety of disciplines and functions. There are two important resources that individuals living in subsistence need to function in the economic realm: finances and know-how. The book describes an educational program that focuses on enabling generic skills about the marketplace. This program uses the “know-why” or an understanding of marketplaces as a basis for the know-how of being an informed buyer or seller. This volume discusses implications of the research and the educational program for non-profit organizations, for research and practice in education, for business research and practice, and for academic and applied research.

Price:2146 rub.Buy

Ed.D., Rene Carew. Complete Idiot's Guide to Discovering Your Perfect Career (The Complete Idiot's Guide)

Publisher:
Year:2005

Book Description What do you really want to do? Finding the perfect career isn?t easy, but it?s certainly attainable. This guide offers readers the chance to trade in their unsatisfying jobs for fulfilling careers. This book helps them by providing a process of self-assessment that includes questions on personality, talents, values, interests, and goals; advice on how to make a smooth transition from one career to another; and an action plan to take the steps toward landingthe perfect career. -According to The Conference Group, only 48.9% of working Americans are satisfied with their jobs, the lowest level of job satisfaction since pollsters first began surveying the topic in 1995 -Career self-discovery books are among the best-performing in the career category

Price:4948 rub.Buy

Gerald Tomlinson, Gerald Tomlinson. School Administrator's Complete Letter Book, Second Edition (Book & CD-ROM)

Publisher:
Year:

The School Administrator's Complete Letter Book with CD-ROM , Second Edition offers a comprehensive selection of model letters and memos for a wide variety of educational purposes and situations. This book and its accompanying CD contain a gold mine of tested, usable letters and other communiques, some of which can be used practically word-for-word from the book, while others can be adapted to your specific needs. The book's letters and memos represent the contributions of more than 60 outstanding school administrators throughout the United States— including superintendents, principals, supervisors, guidance counselors, and others— all of them with well-earned reputations for solid, professional communication. Many types of letters are included— letters addressed to parents, teachers, students, teacher applicants, other school administrators, businesspeople, and the community at large. In addition, this handy resource is clearly organized,...